Traffic Intelligence

Human vs bot visit and event behaviour across packages, geographies, devices and UTM parameters.

Event:Channel:Class:utm_source:utm_medium:utm_campaign:placement:

Total visits

8,267

438 events recorded (5.3% of visits)

Human share

45.8%

3,790 visits · 346 events

Bot share

54.2%

4,477 visits · 92 events

Quality multiplier

8.3x

Human traffic converts 8.3x better than bots — 2.98% vs 0.36%

Human · High intent

15.0%

1,236 visits · 255 events

Human · Low intent

30.9%

2,554 visits · 91 events

Bots

34.1%

2,820 visits · 15 events

Declared · Good bots

2.9%

238 visits · 1 events

Declared · AI agents

2.1%

176 visits · 1 events

Bot · Suspicious

15.0%

1,243 visits · 75 events

Daily traffic trend

Visits and events per day, split across the five traffic classes

Human vs bot traffic distribution

Where human and bot visits sit across each breakdown — open a row for how that traffic behaves

India holds 29.7% of all bot visits in this view, and 53.6% of its own traffic is bot — against 30.4% of all human visits.

Human · High intentHuman · Low intentBotsDeclared · Good botsDeclared · AI agentsBot · Suspicious

Country	visits	Mix within row (human vs bot)Of everything in this row, how much is bot. A row can be almost fully bot while still being a small slice of total bot visits.	% of all human visitsWhere human traffic sits: this row's share of every human visits in the current filter. All rows add up to 100%.	% of all bot visitsWhere bot traffic sits: this row's share of every bot visits in the current filter. All rows add up to 100%.
India	2,485	53.6% bot	30.4% · 1,154	29.7% · 1,331
Brazil	1,678	55.9% bot	19.5% · 740	21.0% · 938
United States	1,647	52.0% bot	20.9% · 791	19.1% · 856
Vietnam	859	57.2% bot	9.7% · 368	11.0% · 491
United Kingdom	560	56.4% bot	6.4% · 244	7.1% · 316
Germany	532	52.8% bot	6.6% · 251	6.3% · 281
Spain	506	52.2% bot	6.4% · 242	5.9% · 264

Behaviour heatmap · real mfilterit pages

Click density captured on the live page. Humans scatter across nav, hero, solution cards, insights and FAQ; bots collapse onto two or three CTAs and barely touch anything else.

mfilterit.com/Scroll the page to inspect click density

Hover a section on the page

Pick any section below to jump to it on the page and see human vs bot click share, click latency and the most common next page.