Traffic Intelligence

Human vs bot visit and event behaviour across packages, geographies, devices and UTM parameters.

Event:Channel:Class:utm_source:utm_medium:utm_campaign:placement:

Total visits

8,289

480 events recorded (5.8% of visits)

Human share

44.8%

3,717 visits · 375 events

Bot share

55.2%

4,572 visits · 105 events

Quality multiplier

7.4x

Human traffic converts 7.4x better than bots — 3.39% vs 0.46%

Human · High intent

15.0%

1,241 visits · 275 events

Human · Low intent

29.9%

2,476 visits · 100 events

Bots

34.3%

2,843 visits · 16 events

Declared · Good bots

3.0%

250 visits · 1 events

Declared · AI agents

2.4%

196 visits · 1 events

Bot · Suspicious

15.5%

1,283 visits · 87 events

Daily traffic trend

Visits and events per day, split across the five traffic classes

Human vs bot traffic distribution

Where human and bot visits sit across each breakdown — open a row for how that traffic behaves

India holds 30.1% of all bot visits in this view, and 53.7% of its own traffic is bot — against 31.9% of all human visits.

Human · High intentHuman · Low intentBotsDeclared · Good botsDeclared · AI agentsBot · Suspicious

Country	visits	Mix within row (human vs bot)Of everything in this row, how much is bot. A row can be almost fully bot while still being a small slice of total bot visits.	% of all human visitsWhere human traffic sits: this row's share of every human visits in the current filter. All rows add up to 100%.	% of all bot visitsWhere bot traffic sits: this row's share of every bot visits in the current filter. All rows add up to 100%.
India	2,561	53.7% bot	31.9% · 1,187	30.1% · 1,374
Brazil	1,587	55.8% bot	18.9% · 701	19.4% · 886
United States	1,623	53.7% bot	20.2% · 752	19.1% · 871
Vietnam	817	57.8% bot	9.3% · 345	10.3% · 472
Spain	573	58.8% bot	6.3% · 236	7.4% · 337
Germany	580	54.5% bot	7.1% · 264	6.9% · 316
United Kingdom	548	57.7% bot	6.2% · 232	6.9% · 316

Behaviour heatmap · real mfilterit pages

Click density captured on the live page. Humans scatter across nav, hero, solution cards, insights and FAQ; bots collapse onto two or three CTAs and barely touch anything else.

mfilterit.com/Scroll the page to inspect click density

Hover a section on the page

Pick any section below to jump to it on the page and see human vs bot click share, click latency and the most common next page.